Our Story

We began Trifecta because we believe there are three fundamental areas of health—mind, body, and social. These areas are interdependent, meaning you cannot thrive in one area without thriving in the others.

The Trifecta Philosophy

Mind

MIND

Mental health is important for visualizing and actualizing your goals as well as developing the grit to see them through and the emotional intelligence to improve your social relationships.

Body

BODY

Physical health is the combination of nutrition and training and mental fortitude. Achieving a healthy body can transform all areas of your life.

Social

SOCIAL

Our lives are defined by our relationships with other humans. A healthy social life requires a healthy physical and mental state.

DEDICATED TO HEALTH

Our mission is to remove the possibility for diet failure by delivering fresh, healthy meals directly to your door. We offer five unique plans so you can enjoy delicious, healthy meals at home, in the office, or on the run. Stop worrying about your diet—leave the menu planning, shopping, and cooking to us. There are no commitments or fees and you can skip any week’s delivery in advance or cancel at any time. We believe that your purpose in life is to express the best version of yourself. Don’t wait to make a change.

TIME FOR CHANGE

Trifecta founders and siblings Greg and Elizabeth Connolly always knew systematizing their diets was key to eating healthy. Greg was stuck in the monotony of weekly meal prepping, while Elizabeth suffered through frozen and overpriced food delivery. They needed a system that combined organic, healthy, delicious food that was cooked fresh, with convenience and a reasonable price, so they decided they were going to have to create it themselves.

 

Trifecta was born.

MEET OUR TEAM

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GREG CONNOLLY

CO-FOUNDER / CEO

With almost 20 years in the health and fitness industry, starting with his first job at a local gym when he was 15 years old, Greg has seen many diets, fads, and exercise systems come and go. With all of those years in the industry, he has seen one thing above all determine someone’s body type—how they eat. With that in mind, he partnered up with his sister Elizabeth Connolly to launch Trifecta.

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ELIZABETH CONNOLLY

CO-FOUNDER / PRESIDENT

After leading teams at various software companies, Elizabeth wanted to bring the convenience of a subscription service to her passion for food and fitness. Being a lifelong runner and resident crossfitter, she learned that training is 20% of the battle, leaving the daily struggle to eat healthy as the remaining 80%. Seeing friends and family struggle to eat healthy as much as she did, Elizabeth wanted to provide a failsafe method to eating healthy food. Along with her brother and co-founder Greg, she believes nutrition is the first step to overhauling all aspects of our lives and becoming the best versions of ourselves.

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TYLER THOMAS

CHIEF TECHNOLOGY OFFICER

Tyler joined the Trifecta team through their acquisition of the #1 CrossFit app on the Apple App Store, PocketWOD (now renamed to Trifecta), where he served as Founder / CEO. Tyler brings with him a breadth of developing knowledge and entrepreneurial experience, having developed numerous apps, games, and SDK's himself, while managing a QA Team, Server Admins, and other Developers. He is an invaluable asset to Trifecta's core business.

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JASSON PIERRE

MARKETING MANAGER

Jasson Pierre manages Trifecta’s media and web departments. With many years of experience in the marketing and fitness industries, Jasson manages a large part of the marketing efforts at Trifecta as well. With his BA from the Academy of Art University-San Francisco, in Animation & 3D Visual Effects, Jasson uses his eye to create the sleek look of Trifecta. Jasson lives for photography and cinematography, and loves everything media. In his spare time you can find him outdoors getting active, creating art, or in the gym trying to PR.

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BRE RODRIGUEZ

CUSTOMER RELATIONS MANAGER

Her industry background combined with her degree in Liberal Studies made Bre the perfect candidate for managing customer satisfaction. She's a modern day Nancy Drew who loves solving problems and is now working side by side with her best friend since college, to help make the world a healthier, happier place. In her spare time, you can find her going on weekend adventures to some of her favorite places, such as Napa or Lake Tahoe. You'll probably all speak with Bre at some point. She works relentlessly to make our customers happy and is known for her puns so BRE on the lookout. You might find some hidden in your email responses from her.

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SHANNON SLABAUGH

SOCIAL MEDIA MANAGER

As a Sacramento native, Shannon grew up involved in sports within the community. Over the years she has developed a strong passion for health and fitness. In Fall 2018, She received her BS in Business Marketing from California State University, Sacramento. Shannon now focuses on engaging the community through our social media and working with the various athletes and partners of Trifecta. In her spare time you can find her adventuring through new cities, working out or exploring nature while taking hikes.

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DR. KIAH CONNOLLY, MD

HEALTH DIRECTOR, PRACTICING EMERGENCY PHYSICIAN

Kiah Connolly, MD is currently a practicing Emergency Department Physician at Kaiser Permanente medical group, and has been the Health Director at Trifecta since the companies inception. Kiah received her undergraduate from UC Davis majoring in Neurobiology, Physiology, and Behavior and went to Medical School and Medical Residency at UC Irvine with an Emergency Medicine Specialty. She has 10 published papers mostly around nutrition and behavior, topics like Omega 3-Fatty Acids for Autism Spectrum Disorder: a Systematic Review. She is also Greg Connolly’s wife and thus Elizabeth’s sister-in-law. Kiah is a major fitness and nutrition enthusiast. Loves to travel the world with her husband Greg, work on their house with their two fur baby cats Stryder and Jada, visit Napa, go boating in Tahoe, and explore everything life has to offer.

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EMMIE SATRAZEMIS

NUTRITION DIRECTOR

Board-certified sports nutritionist, registered dietitian, and Nutrition Director at Trifecta, Emmie is a taco enthusiast who loves to have fun while spreading the good word of nutrition. A self-described “always hungry” fitness junkie, Emmie loves to build strength and push her body hard, which came in handy when working with professional, Olympic, and collegiate athletes and serving as the dietitian for the Navy SEALs. A thought leader in nutrition, Emmie is on the Nutrition Advisory Board for STRONG Fitness Magazine and has been featured as a nutrition expert on local news and radio in the Sacramento area and in Washington DC. Her words have been featured multiple online publications, like Retail Dietitians Business Alliance, Food Logistics, and Food Navigator USA.

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KYLE PRIVETTE

SENIOR GRAPHIC DESIGNER

Kyle Payton Privette is Trifecta’s Senior Graphic Designer. With over 10 years of experience as a creative lead and marketing professional, Kyle executes art concepts through final design needs. A web and user interface designer by profession, Kyle is a visual communicator at heart. He is an intuitive thinker who embraces design challenges with the ability to take the complex and simplify it in a quick understandable way. When Kyle is not crunching vectors or crushing pixels, you can find him painting canvas, skiing, camping, biking around Sacramento and burning through books on Audible.

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PEMBE SONMEZ-ROBERTS

MARKETING SPECIALIST

Curious copywriter and marketer, Pembe loves figuring out what makes people tick. After six years in the sleep space, she’s thrilled to continue pursuing her passion for health and wellness at Trifecta. She believes eating well, moving your body and getting some sun are the building blocks of a happy life. When she’s not working you can find her getting sweaty at the gym, eating seafood, and loving on her cat Mila and husband Ben. Look for her words on the website and in email, where she shares Trifecta’s latest health, nutrition and fitness advice.

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ELISE PARKER

DIGITAL MARKETING SPECIALIST

Elise Parker is an analytical marketing professional who brings her 6 years of experience to digital marketing and operations initiatives at Trifecta. She’s passionate about using analytics to inform creative strategy and driving marketing results. Elise has collaborated cross-functionally with teams in engineering, finance, sales, sales operations and business development to drive customer acquisition. In her spare time, Elise can be found traveling the globe, rock climbing, or hiking with her black lab. She holds a Bachelor of Science degree in Business Administration from Washington and Lee University.

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MORGAN HAFTER

CUSTOMER SUCCESS MANAGER

Morgan is a Sacramento native who, after many travels abroad and throughout the US, has found himself back in his hometown. After graduating from UCSC, he began an internship in Shenzhen, China, working at his first Solar company. This led to 9 years in the Solar energy sector, which imparted a strong desire to leave the world a better place than he found it. Morgan’s experience in sales management and his drive to help people live healthier, fuller lives, makes him a good fit for the team at Trifecta.

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SHELBIE CHUBB

RECRUITER

Shelbie is a Recruiting and Human Resources professional with extensive knowledge recruiting top talent across engineering, manufacturing, and professional services industries. She comes to Trifecta with a strong network and processes to recruit and onboard top talent. Shelbie graduated from UC Santa Barbara with a Bachelor of Arts in Communications and has developed a keen eye for talent. She is leading the team in finding rockstar talent to support and develop Trifecta's company mission and values. In her spare time, she enjoys visiting family and friends in the Bay Area, wine tasting at local wineries, and traveling to new cities and countries!

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TUCKER HORWATH

SALES AND CUSTOMER SUCCESS

While playing basketball in college, Tucker channeled his focus and ambition off the court to earn a degree in Business Management. After graduation, he continued to succeed in numerous sales roles before joining Trifecta’s growing Customer Service and Sales team. Tucker is thrilled to be aligned with a company that shares his passion for helping people and enabling them to be the best version of themselves. He loves the outdoors with friends or family in his free time, whether it be out on hikes, playing sports with friends or just chilling poolside.

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MATTHEW HYATT

FULL STACK DEVELOPER

Matthew Hyatt is applying his expertise in software engineering and DevOps to ensure the right technology is ready to serve our customers. With more than a decade of experience in data center operations, cloud hosting, monitoring, e-commerce, and software development, he's ready to tackle any problem that might occur with our website. Matt was drawn to Trifecta because he wanted to be part of the company that is making fresh and healthy food easy enough to fit into a busy life. When he's not in front of a computer you might find Matt under a classic car, hiking in the Sierra Nevadas, or on a Motorcycle trip.

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MARIO LIMADURAN

EXECUTIVE CHEF

Mario has developed a unique set of skills that combine both world-wide recognized classic-culinary training and up-to-date nutrition knowledge, by completing a four year B.S. Degree in Culinary Nutrition (a Didactic Program in Dietetics) accredited by ACEND of the Academy of Nutrition and Dietetics at Johnson & Wales University. Since then, he has worked with NCAA D1 sports teams, like the Cornell Wrestling program, and has worked at top Forbes recognized companies like EXOS as the sous chef; similarly, he posses a wide range of restaurant experience, including fine dining experience within the Michelin star world. Mario's vision of standing in the gap of where food and health are today, and where they get to be tomorrow, constantly drive him in combining his passions for food and nutrition, to bridge that gap, and create unique and unheard of opportunities.

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DON VILLAREAL

FRONT END WEB DEVELOPER

Don VillaReal is Trifecta’s Front End Developer. He’s an experienced front end developer and UI/UX Designer who takes a wide view of projects across various markets. Don is driven by good design and creating the ultimate user experience. In his spare time, Don is an avid cosplayer, gamer, and YouTube explorer.

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MIKE RASHID

SPECIAL ADVISOR

A Power bodybuilder, former boxer, entrepreneur, author and YouTube fitness guru who uses his self-titled channel to teach the strength of mind, body and spirit via hard work, discipline and old school training methods. He is the CEO and founder of IMSOALPHA, Alpha Academy Apparel, Interstellar Media, Ambrosia Nutraceuticals, owner of Iron Addicts Gym Miami, and president of Gifted Nutrition. Mike is a Managing Partner with Trifecta Nutrition and continues to use his expertise to bring awareness to physical and mental health. Father of two active boys, he now focuses on being a role model while bringing light to the benefits of Trifecta.

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DR. MIKE ISRAETEL, PHD

SPECIAL ADVISOR

Mike is a professor of Exercise Science at Temple University in Philadelphia, PA where he teaches Nutrition for Public Health, Exercise Nutrition and Behavior, Applied Sports Nutrition, Personal Training, and Advanced Strength and Conditioning. Mike’s PhD is in Sport Physiology, and he has been a consultant on sports nutrition to the U.S. Olympic Training Site in Johnson City, TN as well as an invited speaker at numerous conferences and facilities around the world, including the U.S. Olympic Training Center at Lake Placid, NY. Mike has coached numerous powerlifters, weightlifters, bodybuilders, and other individuals in both diet and weight training. He’s the co-founder of Renaissance Periodization, a nutrition and training company specializing in advanced nutrition and training solutions from templates to world-class personal coaching. Mike has co-authored multiple books on nutrition and training and is usually working on another book among other endeavors. Originally from Moscow, Russia, Mike is himself a competitive bodybuilder and Brazilian Jiu-Jitsu grappler.

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URIJAH FABER

SPECIAL ADVISOR

Urijah Christopher Faber aka The California Kid, is a ex 3x MMA Champion, gym owner, and show host. After retiring in 2016 after winning his last fight, Urijah has put efforts towards the growth of his companies, and training UFC fighters including Paige VanZant and the current UFC Champion, Cody Garbrandt. Retiring after an impressive track record of 34 wins and 10 losses in the UFC, Urijah coaches at Team Alpha Male, which he also owns and founded. As a managing partner for Trifecta, Urijah is key for improving business strategy, establishing a vast network, and providing a great positive vibe among the Trifecta team.

READY TO START LIVING BETTER?

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