An east coast ex-pat, Jeff came to Trifecta with more years of eCommerce software development, project management, and consulting experience than he'd care to admit, helping a number of regional and national retailers reach their growth, productivity, and marketing objectives in both agency and brand settings. Professionally, he takes interest in systems architecture and integration, audience and performance metrics, site optimization, and product management strategy. Living proof that you can never truly stop being a New Englander, Jeff constantly strives to find the perfect body surfing wave, snow tubing experience, lobster roll, or baseball season.